Black Friday is one of the most anticipated events of the year, especially for consumers looking for special offers and discounts.
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Originally, this day of promotions began in the United States and always takes place on the last Friday in November, just after the Thanksgiving holiday.
With so many offers, how can you be sure you're getting a good deal? Here are some tips on how to enjoy Black Friday safely and intelligently.
1. Plan Your Shopping
Black Friday can be a great time to save money, but it's easy to end up spending more than you intended.
So make a list of the items you really want or need to buy.
It could be a new cell phone, household appliances, clothes or even online courses.
Set priorities and establish a budget for each product, avoiding impulse purchases that can damage your finances.
2. Monitor Prices in Advance - Black Friday
A common practice among savvy consumers is to monitor the prices of the products they want weeks before Black Friday.
This helps to identify whether the discount offered on the day is really worth it or whether there has been an artificial increase to simulate a promotion.
To do this, use tools such as price comparison apps, browser extensions and specialized websites that allow you to see price history.
3. Beware of Offers Too Good to Be True
Unfortunately, Black Friday is also marked by a number of scams and misleading advertisements.
Be wary of very unusual offers, such as absurd discounts on high-value products.
Make sure you're buying from trusted and well-known sites, avoiding stores you don't know and which could pose a risk.
Give preference to sites that display the security seal and have good consumer ratings.
4. Check the Exchange and Return Policy - Black Friday
Before completing your purchase, please review the store's return and exchange policy.
It's important to know whether you can return or exchange the product if it doesn't meet your expectations or has a problem.
Also, read the warranty rules, as some items, especially electronics, may have specific coverage policies that are worth checking.
5. Take advantage of pre-Black Friday offers
Many stores start their promotions before Friday itself, launching so-called "Black Friday Warm-Up" offers.
This can be a great opportunity to secure products without the stress of competing for them on the big day.
Check if the price is really competitive and, if it is, take the opportunity to secure your purchases in advance.
6. Watch out for freight - Black Friday
Often, an attractive discount can be offset by high freight charges.
When buying online, pay attention to delivery costs and see if they have a negative impact on the final price of the purchase.
Some stores offer free shipping on Black Friday, but this condition usually has a minimum purchase value or is limited to certain regions.
Evaluate whether the cost-benefit is still worth it considering the shipping costs.
7. Use Discount Coupons - Black Friday
In addition to the Black promotions, many stores offer discount coupons to those who sign up for their newsletter or take part in loyalty clubs.
These coupons can be combined with Black discounts for even greater savings.
Don't forget to look for these coupons before finalizing your purchase; a simple promo code can generate extra savings.
8. Prioritize Shopping on Trusted Sites - Black Friday
On Black Friday, many fake websites and online scams appear. Therefore, prioritize sites with well-known brands and use secure payment methods, such as credit cards, which offer more protection in the event of fraud.
Also, watch out for emails or social media messages with extremely advantageous promotions that redirect you to unknown sites.
Security in online shopping is essential to avoid headaches.
9. Get ready to take advantage of the Lightning Deals - Black Friday
During Black Friday, many stores offer "lightning deals" for a limited time.
In these cases, the products are available at a super discount for just a few hours or until stocks run out.
If you already know which products you want to buy, leave the sites open and follow the promotions throughout the day.
Being prepared is essential for securing the best prices before they run out.
10. Consider Cyber Monday - Black Friday
Cyber Monday takes place on the Monday after Black Monday and focuses on offers for technology products.
If you haven't found what you want or are still in doubt about a specific item, it's worth waiting until Monday to see what's on offer.
Many electronics, such as laptops, tablets and smartphones, usually receive considerable discounts on this occasion.
Conclusion
Black Friday is an excellent opportunity to save on products you want or need, but it requires attention to avoid pitfalls.
Plan ahead, monitor prices and be wary of suspicious offers.
By following these tips, you'll be ready to take advantage of the best deals and make Black Friday a day of real savings.
Prepare your trolley, compare prices and happy shopping!
